The Samsung 65-inch S95F 4K OLED Smart AI TV is a TV crafted for those who want the ultimate in OLED brightness, colour and design—even in bright rooms.

• Vivid, inky, OLED eye candy - There’s a list of reasons OLED has a fan club, and the S95F knows them all. Deep inky blacks, brighter whites, and crisp contrasts, right down to the individual self-illuminating pixel—all 8 million of them. It’s eye-catching and almost a little indulgent.
• Beautifully clutter-free - Not only is this our slimmest TV—at a miniscule 11 mm in depth—it’s slim on the clutter too. The included One Connect box keeps HDMI cables and other connected devices tucked away and out of sight.
• Reflections? No thanks.
• Leave the blinds up! The S95F enjoys Samsung’s most advanced Glare-Free technology, which keeps the distractions away and the colours popping for rich, sharp visuals even in bright rooms. It’ll make daytime TV almost binge-worthy.
• Turn up the sound. Turn up the resolution. The S95F leverages Samsung’s most powerful 4K AI processor and its 128 AI neural networks to upscale lower-resolution content to cinematic 4K visuals, and True Dolby Atmos audio for seat-rumbling surround sound. Strap in, movie night just got a theatre-level upgrade.
• A game-winning build - The S95F packs Motion Xcelerator 165Hz VRR and HDMI 2.1 compatibility to give you all the power you need to own the competition. And with Gaming Hub, you get quick access to all your favourites in the one place, plus streaming on 100+ games through Xbox Game Pass support.
• See the colours of the PANTONE rainbow - Verified by the colour masters themselves, the S95F offers rich, accurate colour right in your living room. That means, next time you tune into your favourite content, you’re practically seeing the real thing.
• Don’t lose the detail in the light - With OLED HDR Pro, your whites are brighter and your detail is fierce. The S95F analyses the data in your HDR content to drive up the detail pixel by pixel, giving you a visual spectacular that’s 70% brighter than OLED HDR+.
• Picture a whole new experience with AI - Power up and tune in, Vision AI has arrived. Content and audio are intelligently optimised to your viewing environment, natural conversations with Bixby are a single word away, and you can even cue your pet’s favourite shows every time they bark. That’s entertainment for everyone.
• NQ4 AI Gen3 Processor. Powered by 128 AI neural networks, this AI processor enhances your picture and sound to superb heights. Enjoy the best 4K TV experience, whether you're watching streaming services, playing your favourite video games, or watching live sports.
• Glare Free. Our anti-glare technology reduces glare from external light sources, such as indoor lighting. Now you can enjoy your favourite entertainment without closing the blinds * The S95F has been independently verified as Glare Free: Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR <34 by UL LLC. (UL Solutions), Certificate Number: V166045 – Exp. 31/12/2025
• Deep blacks, clean whites and lively colours. Experience deep blacks, clean whites and vibrant colours with OLED. Utilising over 8 million specially engineered self-illuminating pixels for a more precise and brighter picture than ever before.
• Motion Xcelerator 165Hz. Level up your gaming experience with exceptional motion enhancements up to 165Hz VRR. Providing crisp visuals at high speeds, unlock peak performance in every round. HDMI 2.1 compatibility provides access to ultra high bandwidth for compatible devices, helping you keep ahead of the competition. * Requires compatible gaming PC supporting 4K resolution, 165Hz motion rate and Variable Refresh Rate. Picture quality will vary depending on quality and resolution of source content.