Delivering breathtaking visuals and seamless performance, the Samsung 55-inch S90F OLED 4K Vision AI Smart TV offers optimised viewing. With advanced AI processing and ultra-smooth motion, this TV ensures an immersive experience.

• Powered by advanced AI technology, delivering enhanced picture quality with optimised colours and contrast
• Anti-glare technology reduces reflections for clearer views
• OLED HDR Pro offers exceptional detail and vibrant colours for a lifelike visual experience
• Motion Xcelerator 165Hz provides ultra-smooth motion, ensuring fluid gameplay with reduced lag
• A smart voice assistant. With updated intelligence, Bixby in your Samsung AI TV is the center of your AI home. It can process multiple commands at once, and it's better at grasping the wider context. Enjoy smoother conversations, easier searches, more intuitive reactions and seamless device control.* Compared to 2024 Bixby feature. Multi turn is supported for 10 languages: US/UK/IN(en)/DE/FR/IT/ES/BR/MX/KR
  * Not all accents, dialects and expressions recognised.
• NQ4 AI Gen3 Processor. Powered by 128 AI neural networks, this AI processor enhances your picture and sound to superb heights. Enjoy the best 4K TV experience, whether you're watching streaming services, playing your favourite video games, or watching live sports.* Viewing experience may vary according to types of content and format. Upscaling may not apply to PC connection and Game Mode.
  * Based on internal tests only. Performance results may vary depending on a number of factors.
• 4K AI Upscaling Pro. Watch your favourite content in more brilliant detail. Our AI processor can take content and enhance it up to 4K resolution with 128 AI neural networks — all while maintaining sharp and smooth picture quality.* Picture quality of upscaled content will vary depending on the quality and resolution of source content and may not apply to PC connection and Game Mode.
• OLED HDR+. Details are not always visible in areas that are too bright or too dark. By analysing the data that exists within High Dynamic Range (HDR) content, HDR OLED+ can make those details visible at virtually any brightness.* Source content must be HDR10+ format. The Range of Quantum HDR claims luminance based on internal testing standards and is subject to change according to viewing environment or specific conditions.
• Deep blacks, clean whites and lively colours. Experience deep blacks, clean whites and vibrant colours with OLED. Utilising over 8 million specially engineered self-illuminating pixels for a more precise and brighter picture than ever before. * Compared to previous generation Samsung OLED S90D. Picture quality may vary depending on quality and resolution of source content and viewing conditions.
• Motion Xcelerator 144Hz. Level up your gaming experience with exceptional motion enhancements up to 144Hz VRR. Providing crisp visuals at high speeds, unlock peak performance in every round.* HDMI 2.1 compatibility provides access to ultra-high bandwidth for compatible devices, helping you keep ahead of the competition. * Requires compatible gaming PC supporting 4K resolution, 144Hz motion rate and Variable Refresh Rate. Picture quality will vary depending on quality and resolution of source content